BYD to make Company Car in Action debut with Atto 3

Chinese new entrant BYD (Build Your Dreams) will make its Company Car in Action (CCIA) 2023 debut next week, with the new Atto 3 all-electric compact SUV.

Competing against the likes of the Volkswagen ID.4 and MG4, which will both be available to test drive at the event, the Atto 3 stands out from the crowd, particularly with its interior design. CCIA will present the first opportunity for fleets to test the car on a variety of routes.

Range from the 60.5kWh battery is 260 miles (WLTP combined), rising to 351 miles on the city rating. BYD says it can be charged from 30-80% in 29 minutes on a 150kW rapid charger.

Mark Blundell, UK marketing and PR manager at BYD, said: "BYD are delighted to debut at this year's Company Car in Action where we’re looking forward to introducing our brand, products and technology to key fleet decision-makers in the UK."

The Atto 3 also has a 12.8-inch infotainment screen that rotates to offer landscape or portrait viewing. It is complemented by shortcut buttons and ‘Hi BYD’ voice control.

There is no binnacle embedded into the dashboard; it's replaced by a small digital screen attached to the steering wheel which shows key info.

Also on the stand will be a static display of a prototype Dolphin electric five-door hatchback.

The car, which is scheduled for launch in the UK late summer/early autumn, promises range of up to 265 miles.

Volkswagen Group UK has also confirmed its attendance at CCIA 2023 for the first time.

Also confirmed for CCIA 2023 are Renault, Tesla, Maserati, Maxus, Hyundai, Abarth, Alfa Romeo, Citroen, DS, Fiat, Jeep, Peugeot and Vauxhall, BMW, Mini, Genesis, Kia, MG, Polestar, Suzuki, Lexus, Ford and Toyota - with more manufacturers to be announced in the coming days.

Time is running out to secure your place at Company Car in Action 2023, register now.

Over 300 attendees already registered for Company Car in Action in the first week of registration opening! You know this June will be the ultimate industry reunion of the year. Our four unique circuits: last mile delivery route, the Alpine route, the high speed bowl, the off-road course, are ready for you to turn on the engine and test out latest models from BMW, Genesis, Kia, Mini and more!Shake hands with top manufacturers and gain first-hand insights from EV experts. With the 2030 UK deadline to transition your fleet towards an EV future creeping in, now is the time to get conversations started and lay out a strategy to transform your fleet.Register today and don't miss this opportunity to join hundreds of fleet decision makers live and in-person.

Register to attend

Jessica was the web producer at Fleet News, Commercial Fleet and Smart Transport until April 2023 when she moved to the events team.

She started her career as a content writer for a digital marketing agency that specialised in financial services, where she worked for more than two years.

Jessica was awarded the degree of Bachelor of Arts with Honours in Multimedia Journalism in 2017.